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Pally Biscuits

About Pally

Since 1886.Still hungry.

Started 140 years ago and still moving. Pally makes biscuits that are eaten around the world, with the mentality of an entrepreneurial family company: short lines, long relationships.

Martijn Koenders

Martijn Koenders

Managing Director & Owner

“I feel proud when I think of Pally Biscuits. Proud of the effort all our employees put in, proud of our 130-year history, of our pure ingredients, modern technology and of course of the open and honest collaboration with our clients around the world.”

Every day we work on the science of making biscuits: the exact recipes, the choice of the right ingredients and the precise configuration of our machines. All these elements together lead to the perfect biscuit. And every year, billions of our biscuits are eaten around the world.

What we stand for

Pally excels in sweet biscuits.A-brand quality, competitive price.Partnerships built on trust.

Customer satisfaction

Every day we ask ourselves how we can further optimise your turnover and profit within sweet biscuits.

Trust

Long-standing partnerships with clients, suppliers and colleagues. A history you can feel on the factory floor.

Transparency

Open costing: insight into raw material developments and their effect on your cost price, at any moment.

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    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "Pally starts making sweet biscuits. The windmill and the fields are still in the logo." } }

  2. { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "100+" } }

    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "Years of biscuits" } }

    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "Over 100 years of experience in producing sweet biscuits, the best guarantee of quality and hygiene." } }

  3. { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "Today" } }

    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "Largest in Western Europe" } }

    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "The largest private label biscuit producer of Western Europe, with around 200 colleagues and 20 million biscuits a day." } }

  4. { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "2026" } }

    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "New office, new lines" } }

    { "t": 0, "b": { "t": 2, "i": [ { "t": 3 } ], "s": "A new office building in use since 2026, alongside a new oven line, packaging lines, a palletiser and advanced dough kneaders." } }

Biscuits on the oven line

Nieuwegein, the Netherlands

One factory. Four languages. A world of shelves.

Everything is baked at Galvanibaan 12 in Nieuwegein, just south of Utrecht. We work with international clients in Dutch, English, German and Spanish.

Inside the factory →Visit us

Join the bakery.

Around 200 colleagues, a highly automated factory and unlimited biscuits at work. See the open positions.

Careers at Pally →